How do you turn a story into real impact?
In this session, Andrei Salisbury shares the journey behind a clean drinking water project in Kenya – and how persuasion, emotion, and ethics shape the way people choose to support a cause.
From storytelling to trust-building, this is where theory meets real life.
The lecture will be held in English! The session will take place on Zoom:
The lecture begins at 2:00 p.m.
Key topics:
鈥� Why people choose to donate
鈥� Emotional storytelling vs. ethical responsibility
鈥� Building trust in communication
鈥� The real challenges of persuading people
鈥� Turning awareness into action